Pricing

Start free. Scale when you're ready.

Every plan includes the full Folktale platform. You only pay for more campaigns, more responses, and more scale.

Free

Get started. One campaign, no credit card, no time limit.

$0

Start for free
  • Campaigns1
  • Multimedia responses10
  • Survey responses100
  • Interview minutes transcribed30 min

Analysis & reporting

  • Analyse & find themes within each campaign
  • Compare findings across campaigns
  • Build & share reports

Support

  • Folktale Academy & self-serve help
  • Email support
  • Dedicated onboarding

Starter

Run up to 3 campaigns and analyse findings within each one.

$254/mo USD

Billed annually · Save 15%

Subscribe
  • Campaigns3
  • Multimedia responses25
  • Survey responses250
  • Interview minutes transcribed100 min

Analysis & reporting

  • Analyse & find themes within each campaign
  • Compare findings across campaigns
  • Build & share reports

Support

  • Folktale Academy & self-serve help
  • Email support
  • Dedicated onboarding
Most popular

Pro

The full Folktale experience - collect at volume, analyse across campaigns, and distribute reports.

$509/mo USD

Billed annually · Save 15%

Subscribe
  • Campaigns10
  • Multimedia responses150
  • Survey responses500
  • Interview minutes transcribed200 min

Analysis & reporting

  • Analyse & find themes within each campaign
  • Compare findings across all campaigns
  • Build & share reports with stakeholders

Support

  • Folktale Academy & self-serve help
  • Priority email support
  • Guided onboarding session

Enterprise

Organisation-wide intelligence - analysis and reporting across every workspace.

Custom

Contact sales
  • CampaignsOn request
  • Multimedia responsesOn request
  • Survey responsesOn request
  • Interview minutes transcribedOn request

Analysis & reporting

  • Analyse & find themes within each campaign
  • Compare findings across all campaigns
  • Compare findings across all workspaces
  • Build & share reports with stakeholders

Support

  • Dedicated account team
  • Custom onboarding & team training
  • Custom legal & procurement contracting
  • Manual invoicing - no credit card required

Prices shown in USD. Annual plans billed yearly upfront.

Professional services

Add expert hands when you need them.

Available on every plan. All prices AUD, exclusive of GST.

Training & workshops

In person or online

  • Hourly rate

    In person or online · 1 Folktale resource

    $375/hr
  • Half day

    Up to 4 hours · in person or online

    $2,100
  • Full day

    Up to 8 hours · in person or online

    $3,000
  • Additional resource

    Per additional Folktale resource

    +75%
  • Travel & expenses

    Where in-person delivery is required

    At cost

Consulting

Design & advisory work

  • Day rate

    Per consultant, per day

    $1,500
  • Half day

    Per consultant, up to 4 hours

    $1,050
  • Hourly rate

    Per consultant, per hour

    $250

For enterprise rollouts we scope a tailored programme covering workspace architecture, cross-programme methodology, and ongoing analytical support. Contact us to discuss.

FAQ

Answers to the questions that block decisions.

A campaign is a single evidence collection effort with one set of consent terms - typically a survey, story prompt, or interview series tied to a defined audience and time window. You can run multiple within your plan's active-campaign limit.

Need something specific? Talk to our team - we read every message.

Ready when you are.

Start with the Free plan or talk to us about Enterprise.